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Welcome to BLINK #9 - The AI IssueSoon – sooner than you may think – robots will be smarter than we are. Make the most of the next 30 years. That’s how long you’ve got to enjoy feeling vaguely superior to machines.
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Welcome to BLINK #9 - The AI Issue
“Artificial Intelligence”, or AI, is a broad term that refers to much more than what has been popularized in pop culture. Here's a short glossary of terms that will help you get the most out of this issue.
MediaCom’s Oliver Gertz, Managing Director Interaction EMEA and MediaCom’s Deirdre McGlashan, Global Chief Digital Officer, explains how programmatic will help advertisers get closer to achieving their goals.
Can artificial intelligence help marketers? What about machine learning or natural language processing?
Three steps to programmed creativity and a transformed advertising industry.
We hijacked high profile launches for the iPhone 6 and Galaxy Note 4 to remind consumers that the Xperia Z3 was actually better.
Fabian Kietzmann, Chief Digital Officer for MediaCom China, discussed the current state of AI with Adam Coates, Director of Chinese search giant Baidu’s Silicon Valley AI Lab.
Matthew Mee, MediaCom’s Global Chief Strategy Officer, and Neil Jacobstein, Co-Chair of the Artificial Intelligence and Robotics Track at Singularity University (SU), discuss the societal implications of AI.
When discussing innovation and technology, it’s all too easy to forget what’s most important: people. Jonathan Oliver, Global Head of Innovation, AOL.
The prospect of taking television into the programmatic future is daunting. You can think about the challenge in three stages. By Oliver Gertz and Deirdre McGlashan.
Virtual reality could be mainstream in just five years if it overcomes barriers of trial, behavior and content. By Matthew Day, Strategy Director, MediaCom UK
How do you dramatize the concept of artificial intelligence? By making a lifelike robot a member of the family, of course. We talk to Sam Vincent and Jonathan Brackley, writers of TV hit, Humans
Movement could be the key to future energy generation and Shell went to Rio to demonstrate their vision.
Virtual Reality is already on top of many advertisers agenda as a technology that enables brands to create stunning consumer experiences. Here are four steps to prepare your brand for VR.
BLINK’s editor- in-chief, Signe Wandler, spoke with Chris Dancy, self-proclaimed ‘Human Cyborg’ and possibly the most connected human on earth.
Ambient data and applied intelligence will help marketers work smarter and create better, more relevant campaigns. Here are two ways to approach data for improved outcome.
Have you heard the chatter about “Math Men” taking over from “Mad Men?” Don’t believe it. Marketing remains more of a craft than a science.
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